FAQs

Website Creation

WordPress is an open-source content management system (CMS) that is widely used for website development. It is important because it provides a user-friendly platform for building custom websites, with a range of themes, plugins, and widgets that allow for flexible design and functionality options.

WordPress can be used to create a wide range of websites, including personal blogs, business websites, e-commerce sites, portfolios, and more. With its versatility, WordPress is the most popular choice for all types of websites.

The benefits of using WordPress for website creation include a user-friendly platform, versatility, easy customization, a wide range of plugins and themes, and a large community of users who provide support and resources.

The cost of creating a website using WordPress varies, depending on the complexity of the design, the features required, and the time and resources needed to build it. Request a quote.

A plugin is a software add-on that provides additional functionality to a WordPress website. It is important because it helps extend the capabilities of a website and provides additional features, such as social media integration, backups, SEO, speed optimization, and more.

Our designs are custom and created based on your company’s brand, goals, and target audience, ensuring a unique and personalized website for your business. We do not use pre-created designs from a theme.

The time it takes to create a website using WordPress varies depending on the complexity of the design, the features required, and the resources available. However, WordPress provides a fast and efficient platform for building websites, making it possible to create a website in a relatively short amount of time. Most of our multi-page website projects take an average 10-14 weeks to complete.

Absolutely! We understand that sometimes, all a website needs is a bit of a makeover. And we’re here to help you achieve just that! Our team has a wealth of experience in revamping websites, giving them a modern and sleek new look. Not only are these projects cost-effective and completed in a timely manner, but they also breathe new life into your existing content. We would be honored to bring your vision to life. Get in touch with us today, and let’s get started!

We work closely with our clients to ensure that the website design reflects their brand. We take the time to understand your company’s message, values, and goals, and then we create a web design that communicates these elements to your target audience. 

Sales Funnels

Our company offers a full range of services to help businesses create and optimize their sales funnels. This includes research and analysis, strategy development, funnel design and implementation, testing and optimization, and ongoing management and maintenance. Learn more about our sales funnels.

Any business that sells a product or service online can benefit from a sales funnel. Whether you are a small business just starting out, or a large corporation looking to increase conversions, a well-designed sales funnel can help you reach your goals.

The time it takes to create a sales funnel can vary depending on the complexity of the project and the amount of resources available. On average, it takes 2-4 months to create a sales funnel, and an additional 4-6 months for testing and optimization.

Yes, we can help you create a landing page for your sales funnel. Our team of experts will work with you to design and implement a landing page that is optimized for conversions and aligned with the rest of your funnel.

The cost for our sales funnel creation services can vary depending on the complexity of the project and the services required. On average, our clients can expect to spend between $30,000 and $60,000 for a sales funnel, with additional costs for ongoing optimization and management. Request a quote.

Once the sales funnel is created, our team will work with you to test and optimize it for maximum performance. We will also provide ongoing support and management to help you keep the funnel running smoothly and make any necessary updates or changes.

While we cannot guarantee specific results, we are confident that our data-driven approach and expertise in sales funnel creation will result in increased conversions and revenue for our clients. We will work with you to set realistic goals and regularly monitor and optimize the funnel to ensure that it is performing at its best.

Website Hosting

Website hosting is a service that provides space and resources on a server to store and display your website on the Internet.

We offer several levels of Managed WordPress hosting from what we call Peace of Mind, Worry-Free Website Support, Growth Optimizer, and Enterprise hosting. All but the enterprise level are run on a shared server that is not oversold like other website hosts. Our enterprise level provides your company with a dedicated server to power your company’s website and/or your client’s websites.

View our hosting plans >

Shared hosting is a type of hosting where multiple websites share the same server resources. It is an affordable and convenient option for small websites. We will never oversell our servers like other hosting companies.

Dedicated hosting is a type of hosting where you have an entire server dedicated to your company’s website(s) and/or your client’s websites. This option is ideal for large websites with high traffic and high resource requirements.

The cost of hosting a website varies depending on the type of hosting and the resources required. We offer affordable and flexible pricing options to meet the needs of different websites.

View Hosting Plans

Learn more about our website hosting packages.

Yes, we offer website design and development services in addition to hosting. Our team of experts can help you build a professional and attractive website to meet your needs.

Marketing Message

Our content creation services include website copywriting, blog writing, sales funnel copywriting, video scripts, infographics, social media posts, email campaigns, and more.

Our content creation process includes thorough research, collaboration with clients, and multiple rounds of review and editing. We also employ a team of experienced and knowledgeable content creators to produce high-quality content.

The timeline for content creation varies depending on the size and scope of the project. Typically, website copywriting takes 4-6 weeks, while sales funnel copywriting can take 6-8 weeks.

To create effective content for your company, our team follows a proven process that begins with research and brainstorming, followed by writing, editing, and review. We collaborate with you to understand your brand, target audience, and desired outcomes and then craft content that meets those objectives. Our approach is based on the StoryBrand framework, which is designed to foster successful communication with your customers from their perspective.

We work closely with clients to understand their brand voice and messaging and incorporate these elements into all of your content. We provide clients with the opportunity to review and approve our content before it is published.

Yes, our team is experienced in creating content for a variety of platforms and formats. This includes websites, sales funnels, social media, email campaigns, and more.

Our content creators are experienced in writing SEO-friendly content. We use keyword research and other best practices to optimize our content for search engines.

We use various analytics tools to measure the success of our content, including website traffic, engagement rates, conversions, and more. We work closely with clients to understand their specific KPIs and ensure that our content is aligned with their goals.

Website Content Creation

Content creation for websites involves creating written and visual material for a website that is engaging, informative, and relevant to the target audience. The purpose of this is to increase website traffic, improve SEO, and establish the brand as an authority in its industry.

Our services for content creation include blog writing, article writing, infographic creation, video scripts, and social media content consulting.

Our content creation process involves thorough research and analysis of the target audience, competitor analysis, and collaboration with the client to ensure that the content is high-quality and relevant to their audience. We also have a team of experienced writers and editors who ensure that the content is well-written and free of errors.

The process of creating website content starts with understanding the client’s goals and target audience. We then conduct research and analysis to develop a content strategy that is tailored to the client’s needs. After that, we create the content and conduct a review and approval process before finalizing and publishing the content.

Our content creation process includes optimizing for search engines by using keywords, meta descriptions, and other on-page SEO strategies to improve the visibility of the content in search engine results.

The time it takes to create website content depends on the type and volume of content. On average, it takes between 4-6 weeks.

The cost of creating website content depends on the type and volume of content and the level of complexity involved. Our pricing is competitive, and we offer packages that cater to different budgets. Request a quote.

No, we don’t provide social media management services in-house. But we can certainly help you create an effective content strategy for your social channels by leveraging the StoryBrand framework. Then we can connect you with an agency that provides the social media marketing services you aer looking for.

Our company offers a wide range of writing services including website copywriting, blog writing, product descriptions, email marketing, and sales copywriting.

StoryBrand

The StoryBrand framework is a proven system for creating marketing that effectively communicates the unique value of a business. It is a 7-step process that helps businesses clarify their message and create a compelling narrative for their brand.

The StoryBrand framework focuses on the customer’s journey and their need for clarity rather than just promoting a product or service. It helps businesses create a story that resonates with their target audience by making their customer the hero of their own story.

You can expect to see increased engagement, conversion rates, and customer loyalty as a result of using the StoryBrand framework. It will also help you to better understand your target audience and create a more effective marketing message.

Yes, the StoryBrand framework can be applied to any type of business, regardless of size or industry. It has been used successfully by businesses in a variety of industries, including technology, retail, and healthcare.

Our services include website design and development, copywriting, email marketing, and social media strategy. We also offer training and support to help businesses implement the StoryBrand framework and achieve their marketing goals.

Yes, the StoryBrand framework is designed to be used for all types of marketing, including digital marketing. Our team of experts will work with you to create a digital marketing strategy that aligns with your brand’s story and resonates with your target audience.

The length of time it takes to see results from using the StoryBrand framework can vary depending on the size of your business and the scope of your marketing efforts. However, many businesses see an increase in engagement and conversion rates within the first few months of implementing the framework.

The cost of using the StoryBrand framework for your marketing can vary depending on the scope of your marketing efforts and the services you choose. Contact us for a quote and to learn more about our pricing options.

Market Research

Market research involves gathering, analyzing, and interpreting information about a market, including information about potential customers and competitors. It helps businesses understand market needs, preferences, and trends.

Market research provides insights that can help you make informed decisions, identify opportunities, understand your target audience, and stay ahead of competitors. It can guide product development, marketing strategies, and business growth.

We offer customer research services including surveys and video interviews.

Our market research process involves helping you invite customers to participate, collecting data through surveys and or interviews, analyzing the data, and presenting you with actionable insights. Then using those insights in your marketing going forward.

The duration of a market research project varies depending on how difficult it is to find enough of your customers to participate. Generally, it can take anywhere from 2-6 weeks.

The cost of market research services depends on the type and scope of the research. We offer customized pricing based on your needs and budget. Please contact us for a detailed quote.

Right now, we do not actively provide competitor research. Our research is designed with the goal of discovering what your customers love most about you, so we focus on hearing from them.

To get started, you can contact us through our website or call us directly. We will discuss your needs and create a customized plan to address your specific business questions.

Search Engine Optimization

Yes. We offer on-page SEO and Google Business SEO. 
SEO is a way of improving a website’s ranking in search engine results by optimizing specific on-page technical details. This is considered “white hat SEO” and is the right way to do SEO. This means optimizing your site to make it more appealing to search engines and providing well-organized, valuable content for your visitors. The goal is to attract more organic traffic, boost brand awareness, and increase sales – without paying for ads.

Google Business Profile is a free tool that allows businesses to manage their online presence on Google. It provides a platform for businesses to interact with their target audience, showcase their products or services, and provide important information such as location, contact details, and hours of operation. By optimizing your Google Business Profile, you can improve your local SEO and increase your chances of appearing in Google Search and Maps results. Having a complete Google Business Profile is essential for any business looking to maximize visibility in their local market. Providing accurate and detailed information, such as photos and videos, can increase your chances of appearing higher in local search results. This can lead to increased visibility, engagement, and revenue.

A: No.  
However, we understand the importance of a strong online presence in today’s digital landscape, so we do offer SEO services. Our team of experts will work with you to understand your goals and provide guidance on choosing the right SEO strategy for you. With our expert insights, you can be confident that you’re making an informed decision and investing in a solution that will drive results for your business. Contact us today to learn more.

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) refer to two different strategies for improving the visibility of a website in search engine results.

SEO refers to efforts to improve a website’s ranking in search engine results through the use of on-page optimization techniques and building quality backlinks. These efforts aim to increase the relevance and credibility of a website, making it more likely to appear at the top of search engine results for relevant keywords and phrases. SEO takes time and consistent effort to yield results, but it is often considered the more sustainable and cost-effective approach.

SEM, on the other hand, involves purchasing advertising space in search engine results through platforms such as Google Ads. This approach provides a more immediate boost to a website’s visibility because advertisements appear at the top of search engine results for relevant keywords and phrases. SEM is generally considered a more expensive approach, as it requires a consistent investment in advertising spend.

Ultimately, the choice between SEO and SEM depends on a number of factors, including a company’s marketing goals, budget, and target audience. Some businesses may choose to focus on both strategies for maximum visibility and impact.

About WDW

Since 2011 as Well Dressed Walrus. Our team has, collectively, over 50 years of experience.

We wanted something fun and unique that would be an easy domain (.com) to get our hands on! We ran out of ideas for more traditional names, so we decided to start pairing adjectives with animal names. We landed on Well Dressed Walrus. It was also strategic because you’ll never forget it. If you search Walrus and “websites” or “marketing,” we’ll be the first to pop up!  

We have the best team ever, and no one paid us to say that. We’ve gathered a talented, fun group of individuals who have a passion for what they do. There’s nothing better than that! To learn more about individual team members, visit our About Us page.

Project Management

We use a great project management tool called Basecamp as a central place to communicate about the project, request reviews and approvals, and gather any needed information. At any time, you can look at Basecamp to get the latest information on your project.

Guaranteed weekly project update emails. You’ll always know the status of your project because we send out weekly updates via email. They include 1) a list of things we’ve been working on, 2) what we’ve completed, and 3) what we’re waiting on from you. Now, you never have to wonder about the status of your project.