Episode 1
EP 1 3 Things Your Website Should Do
Here’s Episode #1 of The Human Side of Marketing. Marketing works best when it feels human, not complicated or overwhelming. In this podcast, we talk with people who are learning, testing, building, and leading in the real world. Each episode brings stories, perspective, and ideas you can carry forward. Hit play and enjoy.
In this episode we will cover the detail of the three things your website should do at it’s core:
It should provide a way to foster relationships with potential clients.
It should provide a utility to visitors, take the opportunity to to teach or convey a testimonial.
It should also provide ROI. The website needs to be a tool for conversions.
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