The Human Side of Marketing

EP 50 What do your customers want to hear right now?

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EP 49 Desperation Stinks

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EP 48 Mission Statement Made Simple

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EP 47 Marketing Through Chaos

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EP 46 Your message is more important than your branding

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EP 45 Follow-up is Fruitful

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EP 44 – It’s not your customers job to remember you

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EP 43 The customer is NOT always right

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EP 42 Chief Storytelling Officer

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EP 41 Your Business Needs a Red Trucker Hat

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EP 40 How to Avoid a Lawsuit

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EP 39 Getting a Great Testimonial

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The One Two Punch of Communication

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How to Avoid Communication Failure

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That One Thing

The Take Away Letter

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Value Is In The Eye of The Beholder

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Do you buy love or earn love

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The Violent Side of Marketing

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Why No One’s Opening Your Emails

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Your Products Are Causing Problems

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What Is Your Origin Story?

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5 Things That Are Missing From Your Website

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Before You “Start with Why”

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When to Talk About Failure in Your Marketing

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The Human Side of Magic

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Empathy + Trust = Profit

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The Main Reason People Don’t Respond to Your Marketing

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Your Website Homepage Checklist

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What to Say When People Ask “What Do You Do?”

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How Do You Find Products for Your Customers

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Online Tools That Will Make You More Productive

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Setting Goals Using the Power of Story

December 20, 2018

The Human Side of Marketing

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Your 2019 Marketing Goals

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How Humans Read Your Website

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Kill Your Newsletter

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Care Before They’re Your Customer

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How Many Pages Should My Website Have?

October 8, 2018

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The Power of a Sales Letter

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Are You Losing Customers With Slow Load Times?

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What is a Landing Page and How to Use It

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Do you have control over your digital assets?

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SEO, Blogs, and Sharecropping?

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Sales Calls – Do You Play The Hero Or The Guide?

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The Right Way to Do Your About Us Page

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How to Win More Sales by Positioning Yourself as The Guide

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Clarifying Your Website

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10 Myths about Websites – part 2

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10 Website Myths Slowing Your Growth – Part 1

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3 Things Your Website Should Do

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